Business Printing based on marketing strategies can increase the response rate and profitability of your printed and promotional items. Use my information site to review your current printing and stationery, and see where you can adjust your advertising or promotional message to achieve better results.\ Site sections to assist you include general printing principles, what you should consider with your business stationery, the design of your printing, the merits of copywriting, when to use photocopying, which type of signage to use, and the range of promotional items available to build loyalty with your clients and prospects.\ \ Prepare yourself by using this site information, so you are comfortable when discussing your printing needs with your business advisor and print shop. You will be better equipped to take control of the end product and get the result you want for your business printing.\ \